Can you imagine marketing so good people are willing to pay for it? I can!
Jay talks about a many case studies from cab driver that makes a local directory to a toilet paper maker that has a bathroom rating app -Sit or Squat for your phone.
Think about the people that have been helpful, are you more likely to remember them? And then hire them when you need what they offer?
Think about YouTube, millions of helpful videos, are you making them too? I look up all sorts of useful content on YouTube from Handyman projects to Automotive. There seems to be no end what you can find.
Case in point. As it happens I had a tricky thing I figured out when moving a website around. I thought some others would like to see how I found to do this so I made a video on YouTube.com
Then a few months later it was time to move another one and I was stuck at the same point. So I looked up my own video and totally took care of it!